I have been away from my desk quite a lot recently cavorting around the motorways of England, racking up the miles on my poor hard-worked steed, but now I have a few minutes to sit down and pass on an interesting observation….
Just a momentary tangent before we head into the main meat, so to speak, there is another blog post that I have been meaning to write about Broadband Britain, Cloud Computing, the Innovators Dilemma, passing by the new statistic that the number of of old people in the UK now exceeds the number of young, and arriving finally at some as yet unthought pithy comment about Silver <read, Grey> Surfers. However, it is really just an excuse to create a comic juxtaposition alluding to the alleged practice of North American ethnic peoples (no longer Eskimo) to abandon their old folk on ice floes, whereas I have observed over the long miles I have travelled in the last few months that we British seem to abandon them at Cherwell Valley Services on the M40…so lets move on
Anyway, my recent revelation is related to this framework below plucked from the world of transformation consulting and change management as relayed to me some years ago by one of my erstwhile consulting chums. The blobs relate to managing communication with people during significant changes on three dimensions: Rational, Political and Emotional.
The ‘sweet spot’ is in the centre when all communications are most compelling as they appeal to all these three.
Coincidentally, whilst trying to be a useful parent and reviewing a Classics essay, I prodded Google about some topic to draw back the veil of my ignorance on such topics and it popped up with Aristotle’s three modes of persuasion
- ήθος – Ethos
- λόγος – Logos
- πάθος – Pathos
Thus, in seasonal form…
Whilst equating Ethos to the Political dimension somewhat turns my stomach when I think of the more venal and self-aggrandising aspects of the political world, the three blobs of the R…P…E model are a pretty good match for what Aristotle laid down.
So there you go….